The report notes that many college operated radio stations have experienced restricted operations during the past year. "Those institutions fortunate enough to have a satisfactory place in the air are furnishing a valuable service and should safeguard their present allotments by sound program development. Commercial stations offer a broad and increasing opportunity for the college information services to reach thousands of their people through a medium so important in the present day scheme of things as to demand careful consideration."
Author emphasizes intellectual curiosity as a striking characteristic of the effective agricultural college editor. Among other cited credentials: agricultural college education, newspaper training and practical farm experience.
Report based on a nationwide survey to learn about sources of photographs,uses of photographs, who takes photographs, usefulness of photo training for extension agents and specialists, staffing, filing systems. "As nearly as could be determined, four states (Indiana, Ohio, Missouri, Colorado) employ what might be termed staff photographers in the sense that they seemed to be at the command of the editor, and not just college or university photographers working occasionally for the editor."