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2. Engaging farmers in environmental management through a better understanding of behaviour
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mills, Jane (author), Gaskell, Peter (author), Ingram, Julie (author), Dwyer, Janet (author), Reed, Matt (author), Short, Christopher (author), and University of Gloucestershire
- Format:
- Online journal article
- Publication Date:
- 2016-06-15
- Published:
- United Kingdom: Springer Nature
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 130 Document Number: D11282
- Journal Title:
- Agriculture and Human Values
- Journal Title Details:
- 34(2017) : 283-299
- Notes:
- 16 pages., via online journal, The United Kingdom’s approach to encouraging environmentally positive behaviour has been three-pronged, through voluntarism, incentives and regulation, and the balance between the approaches has fluctuated over time. Whilst financial incentives and regulatory approaches have been effective in achieving some environmental management behavioural change amongst farmers, ultimately these can be viewed as transient drivers without long-term sustainability. Increasingly, there is interest in ‘nudging’ managers towards voluntary environmentally friendly actions. This approach requires a good understanding of farmers’ willingness and ability to take up environmental activities and the influences on farmer behavioural change. The paper aims to provide insights from 60 qualitative farmer interviews undertaken for a research project into farmers’ willingness and ability to undertake environmental management, particularly focusing on social psychological insights. Furthermore, it explores farmers’ level of engagement with advice and support networks that foster a genuine interest, responsibility and a sense of personal and social norm to sustain high quality environmental outcomes. Two conceptual frameworks are presented for usefully exploring the complex set of inter-relationships that can influence farmers’ willingness to undertake environmental management practices. The research findings show how an in-depth understanding of farmer’s willingness and ability to adopt environmental management practices and their existing level of engagement with advice and support are necessary to develop appropriate engagement approaches to achieve sustained and durable environmental management.
3. Medias, green algae, and the Breton agricultural model
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Alexandre, Brun (author) and Jean-Paul, Haghe (author)
- Format:
- Abstract
- Publication Date:
- 2016
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11793
- Journal Title:
- Espace Geographique
- Journal Title Details:
- 46(2) : 1-15
- Notes:
- Abstract online via Ebscohost., Authors analyze 490 television news broadcasts featuring Brattany's "green algae" between 1986 and 2015. "The problem has evolved over the past thirty years. It was first depicted as a hindrance to tourism due to urban pollution. It then was classified as an ecological disaster caused by agricultural productivism. Finally, it is currently considered a possible launch pad for sustainable development projects at the territorial level. The media have shaken up the region's political agenda and in so doing, they have hastened the reassessment of the 'Breton agricultural model'."