Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02363
Notes:
Report of a workshop of the Institute of Medicine's Standing Committee on Childhood Obesity Prevention, held in Washington, D.C., November 5, 2012. 76 pages.
Team Nutrition (Program : U.S.) (author) and United States Food and Nutrition Service (author)
Format:
government document
Language:
Eng;iish
Publication Date:
2013
Published:
USA: USDA, Food and Nutrition Service
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: D10136
Notes:
1 online resource (107 pages) : illustrations (some color), A supplemental curriculum for grades 5-6., Via United States Department of Agriculture, National Agricultural Library. From the Historical Dietary Guidance Digital Collection
TARES framework introduced in 2001 by Baker and Martinson: Truthfulness of the message, Authenticity of the persuader, Respect for the person being persuaded, Equity of the persuasive appeal, and Social Responsibility for the common good. Addresses the "notion of communication practitioner accountability toward the message receiver in persuasive communication." To pass the TARES test, a message must fulfill all five principles. This study revealed that "fast food ads in Singapore failed many ethical principles of the TARES."
11 pages., Online via UI e-subscription., This article addressed concerns that "food marketing directed at children is ubiquitous and effective, and hence is a significant contributor to childhood obesity both in the U.S. and other countries. Authors provided a review of literature about this development and public issue. As well, they offered suggestions for parents, community leaders, policy makers, and the food industry.
