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    2. Consumer willingness to pay for GM food benefits: Pay-off or empty promise? Implications for the food industry

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    3. Impact of changes in dietary preferences on U.S. retail demand for beef: health concerns and the role of media

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    5. New poll data shows that consumers don't know proper burger cook temps to ensure safety and don't use instant read thermometers

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    6. Traceability in the Canadian red meat sector: Do consumers care?

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