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2. Publisher's choice: the influence of publishers and advertisers on agri-business magazines
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Evans, James F. (author) and Banning, Stephen A. (author)
- Format:
- Paper
- Publication Date:
- 2005-08
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23966
- Notes:
- Presented at the Association for Education in Journalism and Mass Communication conference in San Antonio, Texas, August 2005. 13 pages., Report of qualitative research among a sample of U.S. agricultural advertisers and commercial farm publishers regarding their concerns and their perspectives about managing the editorial-advertising "wall." Authors employed a contractualist model in which power within the reader-publisher-advertiser triad requires mutual agreement by all parties.
3. Trust, bias and fairness of information sources for biotechnology issues
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Wingenbach, Gary J. (author) and Rutherford, Tracy A. (author)
- Format:
- Journal article
- Publication Date:
- 2005
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: C23440
- Journal Title:
- AgBioForum
- Journal Title Details:
- 8(4) : 213-220
- Notes:
- 8 p., What do journalists think about information source trustworthiness, bias, and fairness in communicating agricultural biotechnology issues? Fifty Texas journalists and 40 national agriculture journalists representing newspapers and television media responded to this study. Journalists believed university scientists/researchers and newspapers were trustworthy, unbiased, and fair, while activist groups were untrustworthy, completely biased, and unfair in communicating agricultural biotechnology issues. They were most opposed to public opinion outweighing scientists' opinions when making decisions about scientific research. A substantial positive correlation occurred between national agriculture journalists' attitudes toward democratic processes in science (i.e., the extent that public opinion is considered in scientific decision-making processes) and trust in newspapers.