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    Start Over Publication Year 2004 Subject Term credibility (media) Subject Term media effectiveness

    1. Effects of media coverage on demand

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dierks, Leef H. (author) and European Association of Agricultural Economists
    Format:
    Paper
    Publication Date:
    2004-02-08
    Published:
    Italy
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26831
    Notes:
    Presented at the EAAE seminar, "Food safety in a dynamic world," Zeist, The Netherlands, February 8-11, 2004. 10 pages.

    2. Over the fence, over the air: rural viewers respond to local TV news coverage of agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hopke, Scott D. (author), Otto, Justin F. (author), and Shellabarger, Jacob W. (author)
    Format:
    Research report
    Publication Date:
    2004-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: C23496
    Notes:
    Agricultural journalism class project, University of Missouri, Columbia. 28 pages., Results of an e-mail survey among alumni of the College of Agriculture, Food and Natural Resources, University of Missouri. Respondents suggested increased coverage of agricultural issues, more reporter training on agricultural issues, hiring reporters with agricultural background to cover agricultural issues, and increased quality and depth of coverage of agricultural issues.