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    Start Over Publication Year 2004 Subject Term agri-marketers Subject Term farmers

    4. Internet and e-commerce adoption by agricultural input firms

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Akridge, Jay (author), Henderson, Jason (author), and Dooley, Frank (author)
    Format:
    Journal article
    Publication Date:
    2004
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: C24872
    Journal Title:
    Review of Agricultural Economics
    Journal Title Details:
    26(4) : 505-520
    Notes:
    "a key to expanding farmers' e-commerce activity is the ability to build personal relationships over the Internet that satisfy farmers' service needs."

    5. Local dealers of agricultural inputs: who's your buyer?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Alexander, Corinne (author), Foley, Daniel (author), and Wilson, Christine (author)
    Format:
    Journal article
    Publication Date:
    2004-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20148
    Journal Title:
    Agri Marketing
    Journal Title Details:
    42(2) : 40, 42
    Notes:
    Survey report from the Purdue University Center for Food and Agricultural Business describes types of buyers: business, economic and relationship.

    6. Selling to commercial producers successfully

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Erickson, Kathleen (author)
    Format:
    Journal article
    Publication Date:
    2004
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19831
    Journal Title:
    Agri Marketing
    Journal Title Details:
    42(1) : 26-29
    Notes:
    Part of a section on relationship marketing. Features results of the Commercial Producer Survey conducted by the Purdue University Center for Food and Agricultural Business.

    7. Taking a long look at customer service

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Reddick, Bekah (author)
    Format:
    Journal article
    Publication Date:
    2004
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19830
    Journal Title:
    Agri Marketing
    Journal Title Details:
    42(1) : 22-24
    Notes:
    Features relationship marketing program of Pioneer Hi-Bred International - training and professional development of sales force, web site and magazine for growers.