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    Start Over Publication Year 2000 Subject Term cultural dominance Subject Term globalization

    1. The origins of public relations theory in economics and strategic management

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Grunig, James E. (author) and Verčič, Dejan (author)
    Format:
    Book chapter
    Publication Date:
    2000
    Published:
    United States
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09051
    Notes:
    James E. Grunig Collection, Pages 7-58 in Moss, D., Verčič, D., and Warnaby, G.(eds.), Perspectives on public relations research. Routledge: London and New York. 288 pages.

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