Donohue, George A. (author), Olien, Clarice N. (author), and Tichenor, Phillip J. (author)
Format:
Book chapter
Publication Date:
1989
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19723
Notes:
Pages 139-163 in Charles T. Salmon (ed.), Information campaigns: balancing social values and social change. Sage Publications, Newbury Park, California USA. 306 pages