Search

    Start Over Publication Year 1989 Subject Term advisory services Subject Term information sources

    1. Private, non-mass media sources of agricultural information : a resource dependence perspective

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Walter, Gerald Leslie (author)
    Format:
    Ph.D. Dissertation
    Publication Date:
    1989
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 75 Document Number: C03842
    Notes:
    James F. Evans Collection; Contains Abstract and Table of Contents only, Madison, WI : University of Wisconsin, 1989. 369 p. Ph D. dissertation, mass communications

    2. Slowing down high tech : all but a few farmers fight information advances

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jacobitz, Andy (author)
    Format:
    Journal article
    Publication Date:
    1989
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 72 Document Number: C03450
    Journal Title:
    Farm Futures
    Journal Title Details:
    17(1) : 34D
    Notes:
    James F. Evans Collection, An Ohio State University survey indicates that average producers are being slow to take advantage of the information explosion in agriculture. But operators with over 600 acres tend to be more receptive to new information sources. Survey findings show farmers gave the lowest rating to computerized sources of marketing information. Other low ratings were given to brokerage firms and marketing consultant services. Farmers gave highest ratings to the less timely and less complete information of local market reports, such as from radio, local elevators, and farm magazines. The sources of information the farmers rated highest did not allow for two-way communication.