Campbell, William G. (author / General Manager, Indiana Farmers Guide) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-06-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24864
Notes:
Special Bulletin No. 33, 5 pages., Published address before a Chicago business organization. Emphasizes the development and potentials of rural interests and the role of farm papers in reaching the entire farm market.
Hayden, Victor F. (author / Executive Secretary, Agricultural Publishers Association) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-10-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24892
Notes:
Special Bulletin No. 69. 3 pages., Reports 1923 lineage data from 50 farm papers and 28 magazines. Chart shows advertising lineage for each of 24 leading sources of farm paper advertising. These categories provided advertising revenue that totaled $12,070,000. Pie charts also show farm paper space as a share of total advertising in 9 categories (e.g., passenger cars, building materials).
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24862
Notes:
Bulletin No. 1, page 2., "The value of farm papers from many angles has been featured. But it may be news to know that a farm paper actually saved the life of Mrs. Frank Rosebough, Bridgeport, New York. Mrs. Rosebough was reading her paper when a disgruntled hired man fired a shotgun through the window at her husband. The charge missed the latter and would have killed Mrs. Rosebough except that the farm paper which was spread before her face broke the force of the shot."
