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2. Citizens, consumers and farm animal welfare: A meta-analysis of willingness-to-pay studies
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Clark, Beth (author), Stewart, Gavin B. (author), Panzone, Luca A. (author), Kyriazakis, Ilias (author), and Frewer, Lynn J. (author)
- Format:
- Online journal article
- Publication Date:
- 2017-04
- Published:
- USA: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 5 Document Number: D10194
- Journal Title:
- Food Policy
- Journal Title Details:
- 68: 112-127
- Notes:
- 16 pages., via online journal, The sustainable intensification of animal production systems is increasing as a consequence of increased demand for foods originating from animals. Production diseases are particularly endemic in intensive production systems, and can negatively impact upon farm animal welfare. There is an increasing need to develop policies regarding animal production diseases, sustainable intensification, and animal welfare which incorporate consumer priorities as well as technical assessments of farm animal welfare. Consumers and/or citizens may have concerns about intensive production systems, and whether animal production disease represent a barrier to consumer acceptance of their increased use. There is a considerable body of research focused on consumer willingness-to-pay (WTP) for improved animal welfare. It is not clear how this relates specifically to a preference for reduced animal production disease incidence in animal production systems. A systematic review and meta-analysis were conducted to establish the publics’ WTP for farm animal welfare, with a focus on production diseases which arise in intensive systems. Systematic review methodology combined with data synthesis was applied to integrate existing knowledge regarding consumer WTP for animal welfare, and reduced incidence of animal production diseases. Multiple databases were searched to identify relevant studies. A screening process, using a set of pre-determined inclusion criteria, identified 54 studies, with the strength of evidence and uncertainty for each study being assessed. A random effects meta-analysis was used to explore heterogeneity in relation to a number of factors, with a cumulative meta-analysis conducted to establish changes in WTP over time. The results indicated a small, positive WTP (0.63 standard deviations) for farm animal welfare varying in relation to a number of factors including animal type and region. Socio-demographic characteristics explained the most variation in the data. An evidence gap was highlighted in relation to reduced WTP for specific production diseases associated with the intensification of production, with only 4 of the 54 studies identified being related to this. A combination of market and government based policy solutions appears to be the best solution for improving farm animal welfare standards in the future, enabling the diverse public preferences to be taken into consideration.
3. Consumer Trends in the Food and beverage Industry
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Morning Consult
- Format:
- Report
- Publication Date:
- 2018
- Published:
- United States: Morning Consult
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11054
- Notes:
- 31 pages, via website
4. Consumer data analysis and its managerial application for the grocery industry
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Yeh, Robert S. (author), Plante, Robert D. (author), and Agrawal, Deepak (author)
- Format:
- Journal article
- Publication Date:
- 2011
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: D11601
- Journal Title:
- Journal of Promotion Management
- Journal Title Details:
- 17 : 96-113
- Notes:
- 19 pages., Online via UI e-subscription, Authors collected consumer data to understand the heterogeneity of consumer behavior and store competition in grocery shopping. Marketing research techniques were used to analyze consumers' decision processes and their preference models.
5. Consumer expectations regarding sustainable food: Insights from developed and emerging markets
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sidali, K (author), Spiller, A (author), and Meyer-Hoefer, M. von (author)
- Format:
- Journal article
- Publication Date:
- 2016
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07570
- Journal Title:
- International Food and Agribusiness Management Review
- Journal Title Details:
- 19 (3): 141-170
6. Green consumption behavior antecedents: environmental concern, knowledge, and beliefs
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pagiaslis, Anastasios (author) and Krontalis, Athanasios Krystallis (author)
- Format:
- Journal article
- Publication Date:
- 2014-05
- Published:
- Greece
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07278
- Journal Title:
- Psychology & Marketing
- Journal Title Details:
- 31(5) : 335-348
7. Misleading or informing? Examining the effects of labeling design on consumers' perception of gluten-free products and wheat safety
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Cantrell, Kimberly (author), Li, Nan (author), Meyers, Courtney (author), Akers, Cindy (author), and Association for Communication Excellence (ACE)
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11301
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 104(1)
- Notes:
- 18 pages., via online journal, As food products marketed as “gluten-free” become increasingly popular, many consumers start to exclude sources of gluten (e.g., wheat, barley, and rye) from their diets for both medical and non-medical purposes. The grain industry is facing a growing challenge to (re)boost consumers’ confidence in the healthiness and safety of its commodities. Using 561 participants recruited from the Amazon Mechanical Turk workers’ panel, this study implemented a 2 (pretzels vs. potato chips) * 2 (positive- vs. negative- frame) * 2 (wheat image vs. no wheat image) experiment to examine the effects of gluten-free labels on consumers’ perceived healthiness and safety of wheat, perceived benefits of labeled products, and their evaluation of the shown labels. Results showed that consumers evaluate the gluten-free labels most positively when they appear on products that could have contained gluten. For products that are naturally gluten-free, adding a gluten-free label only decreased consumers’ confidence in such labels. The presence of gluten-free labels increased consumers’ perceived benefits of the labeled products when they do not contain any misleading information (e.g., image of a wheat head). However, some gluten-free labels could have negative impacts on consumers’ perceptions of the healthiness and safety of wheat. Overall, food producers and marketers might have undervalued consumers’ literacy and overestimated their susceptibility to marketing strategies. We discussed the implications for food marketers, regulators, and communicators.
8. Opinions of landscape roses available for purchase and preferences for the future market
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Waliczek, T.M. (author), Byrne, David (author), and Holeman, Dan (author)
- Format:
- Journal article
- Publication Date:
- 2018-12
- Published:
- United States: American Society for Horticultural Science
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10322
- Journal Title:
- HortTechnology
- Journal Title Details:
- 28(6) : 807-814
- Notes:
- 8 pages, via online journal, Rose (Rosa ×hybrida) breeders historically have bred plants based on what they personally have deemed attractive and traits required by growers to produce the crop successfully. End-user preferences were not formally considered in breeding decisions. The purpose of this study was to investigate growers’ and consumers’ opinions of roses available on the market and preferences for future roses coming into the market. A web-based survey tool was developed to measure the attributes consumers were considering in purchasing and growing rose plants, their knowledge of diseases and pests, and their hopes for new plants coming to market. A link was sent to horticultural group mailing lists as well as distributed through personal e-mail lists, Facebook, and a news release from Texas A&M University. The survey was posted for 4 months. It included ≈66 questions and took 30 minutes or more to complete. More than 2000 responses were received from rose growers and nursery consumers worldwide. The respondents preferred roses that were disease resistant, with fragrant, abundant, red, and everblooming flowers. The ideal height of the preferred rose shrubs was waist to shoulder-height. Differences were found in preferences between experienced rose growers and those who were not affiliated with rose associations on variables such as the need to use chemicals to manage diseases, the importance of foliage glossiness and large vs. small blooms, the value of roses in the garden setting, the level of difficulty roses pose in growing situations, and the willingness to pay more for a rose shrub in comparison with other garden plants. Differences also were found among age groups and preferences for flower color, fragrance, foliage color, and foliage glossiness. This information could be helpful in targeting marketing of roses.
9. Progress in marketing research
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Stehman, J. Harold (author)
- Format:
- summary report
- Publication Date:
- 1939-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07511
- Journal Title:
- Journal of Marketing
- Journal Title Details:
- 4 (2): 178-192
10. Social amplification of risk and the layering method
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Breakwell, Glynis M. (author) and Barnett, Julie (author)
- Format:
- Book chapter
- Publication Date:
- 2003
- Published:
- UK
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07369
- Notes:
- Pages 80-101 in Nick Pidgeon, Roger E. Kasperson and Paul Slovic (eds.), The social amplification of risk. Cambridge University Press, Cambridge, United Kingdom. 448 pages.