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    Start Over Subject Term consumers Subject Term appeals (message) Journal Title Public Relations Tips for Dairymen

    1. Develop your message very carefully after you determine your audience

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1962-04
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21296
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    2(4) : 1-3

    2. Communications and attitude studies offer helpful ideas for your planning

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-02
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21307
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3(2) : 1-4

    3. Telling agriculture's story involves more than shouting "food is a bargain"

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-05
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21310
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3(5) : 1-4

    4. For best results, define carefully what reaction you expect from your audience

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1964
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21318
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4[1] : 1-4

    5. Can we try to change the milk image to avoid milk being rated as "child's food"?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1964-04
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21321
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4[4] : 1-4