1. Selective perception is a tricky factor in trying to communicate a message to people Collection: Agricultural Communications Documentation Center (ACDC) Contributers: American Dairy Association (author) Format: Journal article Publication Date: 1961-09 Published: USA: American Dairy Association, Chicago, Illinois. Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21286 Journal Title: Public Relations Tips for Dairymen Journal Title Details: 1(9) : 1-4