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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gallo, A.E. (author) and Hamm, L.G. (author)
Format:
Journal article
Publication Date:
1980
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08541
Journal Title:
National Food Review
Journal Title Details:
Summer 1980 : 6-8
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Connor, John M. (author) and Gallo, Anthony E. (author)
Format:
Journal article
Publication Date:
1982
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08480
Journal Title:
National Food Review
Journal Title Details:
19 (Summer 1982) : 2-6
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Parham, K.D. (author) and Stucker, T.A. (author)
Format:
Journal article
Publication Date:
1984
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08679
Journal Title:
National Food Review
Journal Title Details:
25(Winter 1984) : 20-22
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Bunch, Karen L. (author / Food Marketing and Consumption Economics Branch of the National Economics Division)
Format:
Journal article
Publication Date:
1986
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08442
Journal Title:
National Food Review
Journal Title Details:
32 : 1-5
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gallo, Anthony E. (author) and Hamm, Larry G. (author)
Format:
Journal article
Publication Date:
1982
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08275
Journal Title:
National Food Review
Journal Title Details:
19 (Summer 1982) : 12-16
Notes:
Evans, AgComm teaching
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Henderson, Pete (author) and Linstrom, Hal (author)
Format:
Journal article
Publication Date:
1981
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08544
Journal Title:
National Food Review
Journal Title Details:
Fall 1981 : 10-11
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gallo, Anthony E. (author)
Format:
Journal article
Publication Date:
1981
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03003
Journal Title:
National Food Review
Journal Title Details:
(Winter 1981) : 7-10
Notes:
AgComm Teaching
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gallo, Anthony E. (author)
Format:
Journal article
Publication Date:
1983
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08476
Journal Title:
National Food Review
Journal Title Details:
22(Spring 1983) : 5-7
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gallo, Anthony E. (author)
Format:
Journal article
Publication Date:
1984
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08443
Journal Title:
National Food Review
Journal Title Details:
25 (Winter 1984) : 26
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Armbruster, Walter J. (author), Morrison, Rosanna Mentzer (author), and Walter: Associate Managing Director, Farm Foundation
Format:
Journal article
Publication Date:
1983
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 66 Document Number: C02563
Journal Title:
National Food Review
Journal Title Details:
(23, Summer 1983) : 14-18
Notes:
Phase II
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gallo, Anthony E. (author)
Format:
Journal article
Publication Date:
1979
Published:
USA: AgEcon
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10579
Journal Title:
National Food Review
Journal Title Details:
07(1) : 22-23
Notes:
2 pages., via database., Incentive advertising, the offering of
merchandise to encourage the purchase,
sale, or dealing in a particular product,
is an important part of the food industry's advertising effort. Approximately I
out of every 4 food promotion dollars is
spent on some form of an incentive offer. Coupons, which, by contrast reward
the purchaser with a discount, and
media advertisements which are both informative and image creating, account
for the remaining portion of the food
advertising bill.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Boehm, William T. (author), Connor, John M. (author), and Gallo, Anthony E. (author)
Format:
Journal article
Publication Date:
1980
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08299
Journal Title:
National Food Review
Journal Title Details:
Winter 1980 : 10-13
Notes:
Evans, AgComm teaching
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gallo, Anthony E. (author) and Boehm, William T. (author)
Format:
Journal article
Publication Date:
1979
Published:
USA: AgEcon
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10580
Journal Title:
National Food Review
Journal Title Details:
8(1) : 16-19
Notes:
4 pages., via database, Much attention has been focused
on the relationship between advertising and food prices. Critics argue that
advertising food products only increases costs-costs that consumers
ultimately must pay. Others contend
that the advertising is quite beneficial
from an information perspective, particularly in light of its relatively small
cost.
Newspapers are one of the principal means of advertising by the food
industry, second only to television. In
1978, almost $1 billion was spent for
newspaper ads by firms in the food
marketing system (foodstores, food
manufacturers, and eating and drinking places). These ads are read by
three out of every four consumers.
Among all retailers, grocery stores
rank third in the volume of newspaper
advertising purchased; food manufacturers rank fifth among all manufacturers.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Westcott, P.C. (author)
Format:
Journal article
Publication Date:
1983
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08526
Journal Title:
National Food Review
Journal Title Details:
22 (Spring 1983) : 2-4