Search
Search Results
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Donnahoe, Alan S. (author)
- Format:
- Journal article
- Publication Date:
- 1956-01
- Published:
- USA: American Marketing Association
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08238
- Journal Title:
- Journal of Marketing
- Journal Title Details:
- 20 (3): 269-271