1. Consumer acceptance of irradiated food : a study of symbolic adoption Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Harrod, Wendy J. (author), Sapp, Stephen G. (author), and Department of Sociology and Anthropology, Iowa State University, Ames, IA Format: Journal article Publication Date: 1990-06 Published: UK Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07529 Journal Title: Journal of Consumer Studies and Home Economics Journal Title Details: 14 : 133-145 Notes: James F. Evans Collection, cited reference, Results of a survey on consumer acceptance of food irradiation are discussed. The roles social persuasion, positive information, and negative information play in consumer acceptance were examined.
