Subject Term: branding and marketing communication / Journal Title: Journal of Business Research

Start Over Subject Term branding Subject Term marketing communication Journal Title Journal of Business Research

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lancendorfer, Karen M. (author / Haworth College of Business), Atkin, JoAnn L. (author / Haworth College of Business), and Reece, Bonnie B. (author / Michigan State University)
Format:: Journal article
Publication Date:: unknown
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30374
Journal Title:: Journal of Business Research
Journal Title Details:: 61
Notes:: 2008

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