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    Start Over Subject Term religion Journal Title Asian Journal of Communication

    1. The gods are drinking milk! Word-of-mouth diffusion of a major news event in India

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rogers, E. (author), Singhal, A. (author), and Mahajan, M. (author)
    Format:
    Journal article
    Publication Date:
    1999
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: C11395
    Journal Title:
    Asian Journal of Communication
    Journal Title Details:
    <9(1): 86-107>