Search

    Start Over Subject Term media effectiveness Journal Title Agricultural Advertising

    84. Verily, brethren, the old order changeth: being a few reflections on the present attitude of the retail merchant toward the erstwhile bogie the M.O. catalog

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Daugherty, George H. (author)
    Format:
    Journal article
    Publication Date:
    1916-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16881
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    28(1) : 54-57

    85. What farm papers are doing for advertising

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1916-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16886
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    28(3) : 45
    Notes:
    Part of an address by E.T. Meredith, publisher of Successful Farming, before an advertising convention in Philadelphia, Pennsylvania.

    86. Are there too many farm papers? If so, who is to blame?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Leith, S.E. (author)
    Format:
    Journal article
    Publication Date:
    1918-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16921
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    31(2) : 30-31
    Notes:
    "If there ever was a time when the agricultural field should be cleaned up, and weeded down to those papers that are legitimately serving the interests of better agricultural conditions, that time is now." Author urges media buyers to be more selective.