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    Start Over Subject Term ethical issues Journal Title Agricultural Advertising

    52. Why I want my ad in good company

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fales, R.P. (author)
    Format:
    Journal article
    Publication Date:
    1911-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16626
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    23(2) : 38-39
    Notes:
    Advertising manager decries the acceptance of "booze, fake medical and other advertising that brand stamps" some farm papers as undesirable in farm journalism.

    53. How some papers get big circulation

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Advertisement
    Publication Date:
    1911-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16635
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    23(3) : 104
    Notes:
    Wallaces' Farmer describes and decries give-away circulation techniques such as use of premiums and the selling of subscriptions in bulk.

    60. Standards of practice: adopted by the Associated Advertising Clubs of the World at Toronto convention

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1914-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16833
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    26(3) : 55-60
    Notes:
    Includes a list of 11 standards for agricultural publications. Examples: (1) To consider the interests of the subscriber first in both editorial and advertising columns. (2) To conduct our editorial columns with truth in a fearless, forceful manner, and in the interests of better farming conditions and better farm home conditions. (3) To keep them clean and independent of advertising considerations and to measure all advertising matter by its worth to the subscriber.