Paper presented at the first national conference on agribusiness education in Australia, titled "Developing Tomorrow's Agribusiness Leaders," 1988 August 9-11; Canberra, Australia
Analyses suggest that the likelihood of cutting fresh meat consumption increases with greater attention given to television messages, as well as with the presence of young children in the household and with increasing age of the consumer.
Wortman, Max S., Jr. (author / Pioneer Hi-Bred International Professor of Agribusiness, Department of Management, and Director, Center for Agribusiness Management, College of Business Administration, Iowa State University, Ames, IA)
Format:
Journal article
Publication Date:
1990-03
Published:
USA: New York : John Wiley & Sons
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06214
Wortman, Max S., Jr. (author / Pioneer Hi-Bred International Professor of Agribusiness, Department of Management, and Director, Center for Agribusiness Management, College of Business Administration, Iowa State University, Ames, IA)
Format:
Journal article
Publication Date:
1990-07
Published:
USA: New York : John Wiley & Sons
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06216