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    Start Over Journal Title Agri Marketing

    305. Back to basics : maximizing response rates leads to solid research results (marketing research, survey)

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Davis, Christine S. (author / President, Horace Kelly and Associates, Winston-Salem, NC) and President, Horace Kelly and Associates, Winston-Salem, NC
    Format:
    Journal article
    Publication Date:
    1990-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04089
    Journal Title:
    Agri Marketing
    Journal Title Details:
    28(3) : 22-24
    Notes:
    James F. Evans Collection

    306. Back to the basics : direct-mail campaign points grape growers to more fruitful yields

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Goforth, Alan (author / Senior Account Executive, Boasberg Valentine-Radford Public Relations, Kansas City, MO)
    Format:
    Journal article
    Publication Date:
    1992-06
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06233
    Journal Title:
    Agri Marketing
    Journal Title Details:
    30 (6) : 24-25
    Notes:
    James F. Evans Collection

    313. Become a wizard of odds : how databases can enable you to perform magical feats of direct marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    David, T. (author / Tim David Marketing Services Inc. (TDMSI), New York) and Tim David Marketing Services Inc. (TDMSI), New York
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 58 Document Number: C01564
    Journal Title:
    Agri Marketing
    Journal Title Details:
    24(10) : 36-40, 56

    314. Becoming a classic : Hoard's Dairyman Cow Judging Contest craze carries on for 60 years

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gresham, Jim (author / Account Manager, Ken Schmidt Co Inc, Milwaukee) and Account Manager, Ken Schmidt Co Inc, Milwaukee
    Format:
    Journal article
    Publication Date:
    1990-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04092
    Journal Title:
    Agri Marketing
    Journal Title Details:
    28(3) : 46-47
    Notes:
    James F. Evans Collection

    320. Beginnings, role, and development of NAFB [National Association of Farm Broadcasting]. Part of a section of this issue saluting the organization

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brand, Tom (author / Executive Director, NAFB)
    Format:
    Journal article
    Publication Date:
    2019-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 12 Document Number: D10378
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(3) : 49, 64
    Notes:
    At the occasion of the 75th anniversary of NAFB.

    325. Being the bearer of bad news

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Dept of Agricultural Economics) and Purdue University, Dept of Agricultural Economics
    Format:
    Journal article
    Publication Date:
    1981
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00957
    Journal Title:
    Agri Marketing
    Journal Title Details:
    19(8): 32, 36
    Notes:
    AgComm Teaching

    326. Benefits from an internship

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Warlick, Ashley (author / AgCareers.com)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28277
    Journal Title:
    Agri Marketing
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=9297, Page 12 in 2008 Agribusiness Employer Guide, a special supplement of Agri Marketing magazine.

    329. Best in the field : companies pour big bucks into winning corn-yield contests

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnston, Stephanie (author / Agri Marketing) and Agri Marketing
    Format:
    Journal article
    Publication Date:
    1988
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 68 Document Number: C02747
    Journal Title:
    Agri Marketing
    Journal Title Details:
    26(1) : 32-38
    Notes:
    James F. Evans Collection

    339. Better by the bunch : controversial campaign rings up sweet sales for California grapes

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    AgriMarketing staff (author)
    Format:
    Journal article
    Publication Date:
    1994-04
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07691
    Journal Title:
    Agri Marketing
    Journal Title Details:
    32 (4) : 66
    Notes:
    James F. Evans Collection

    343. Big things come in small packages : direct-response postcards help marketers get their message to the customer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Haas, Nancy (author / National Sales Manager, Agri Mart Direct-Response Postcard Mailings, Lincolnwood, IL) and National Sales Manager, Agri Mart Direct-Response Postcard Mailings, Lincolnwood, IL
    Format:
    Journal article
    Publication Date:
    1989-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C03966
    Journal Title:
    Agri Marketing
    Journal Title Details:
    27(9) 302 : 60-61

    346. Biggest in the business : the latest lineup of communications shops with the greatest ag income (1991 top agricultural advertising, public relations agencies in the United States and Canada)

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1992-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06130
    Journal Title:
    Agri Marketing
    Journal Title Details:
    30 (5) : 30-37
    Notes:
    James F. Evans Collection

    350. Blimp brings innovation, enables Syngenta to touch lives

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Richards, Julie (author)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28268
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(7) : 18-19
    Notes:
    Posted at http://www.agrimarketingdigital.com/, Describs a campaign by Syngenta that involves the AVICTA Complete Cotton blimp.

    351. Blockbuster marketing campaign puts real tree sales on track

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Plumb, Rachel (author)
    Format:
    Journal article
    Publication Date:
    2005-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21988
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(2) : 38,40
    Notes:
    Describes a campaign by the National Christmas Tree Association to recapture market share lost to artificial trees during the past 10 years and attract new buyers of live trees. Included a national contest for school-aged children and a national cross-promotion program with a major motion picture ("The Polar Express") released during the holiday season.

    359. Both sides of the story : a look at how the Des Moines Register covers agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lane, Mick (author / Agricultural journalist, Ankeny, IA) and Agricultural journalist, Ankeny, IA
    Format:
    Journal article
    Publication Date:
    1990-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 79 Document Number: C04458
    Journal Title:
    Agri Marketing
    Journal Title Details:
    28(7) : 46, 47, 50
    Notes:
    James F. Evans Collection

    362. Brand loyalty among ag producers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roucan-Kane, Maud (author) and Harbor, Anetra (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26976
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(1) : 16-17
    Notes:
    Features a marketing communications campaign by Wyffels Hybrids, Geneseo, Illinois.

    368. Breaking the rules : trade show exhibitors should do more than 'show the goods'

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Walton, Jim (author / President, James E. Walton & Association, Indianapolis, IN)
    Format:
    Journal article
    Publication Date:
    1991-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 87 Document Number: C05775
    Journal Title:
    Agri Marketing
    Journal Title Details:
    29 (7) : 45
    Notes:
    James F. Evans Collection

    371. Bridging the farmer, consumer gap

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Forrest, Chris (author)
    Format:
    Journal article
    Publication Date:
    2017-January/February
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08124
    Journal Title:
    Agri Marketing
    Journal Title Details:
    55(1) : 34
    Notes:
    Features a film, License to Farm," honored by the Canadian Agri Marketing Association

    374. Bringing SmartStax to market

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2010-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35733
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(9) : 46, 48
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=43328, Marketing approaches used to introduce the SmartStax trait combination co-developed by Dow AgroSciences and Monsanto for insect control in corn.

    377. Bringing agriculture to consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2016-07
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07418
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(6) : 40-42
    Notes:
    Describes introduction of the Winfield Crop Adventure, an experimental museum in Indiana dedicated to modern farming.

    379. Bringing the world to the farm people

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Harper, Dix (author)
    Format:
    Journal article
    Publication Date:
    1994-11
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08217
    Journal Title:
    Agri Marketing
    Journal Title Details:
    32 (10 suppl) : 6, 8, 10, 12, 14, 34
    Notes:
    James F. Evans Collection

    381. Broadcast questions answered

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cunningham, Cindy (author), Landa, Robert (author), Barrows, Janet (author), Rosner, Pat (author), and Schroeder, Kiersten (author)
    Format:
    Journal article
    Publication Date:
    2010-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30610
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(8) : 32, 34, 36
    Notes:
    Posted at http://www.agrimarketing.com

    382. Broadcast: the last 50. What's next?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Samuelson, Orion (author)
    Format:
    Journal article
    Publication Date:
    2007-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26624
    Journal Title:
    Agri Marketing
    Journal Title Details:
    : 28
    Notes:
    Posted at www.agrimarketing.com, Article in "A salute to NAMA on its 50th," special supplement featuring the 50th anniversary of the National Agri-Marketing Association.

    387. Broadcasters sharpen their skills : broadcasters need to be well-versed in business and journalism

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Modlin, Dan (author / editor of Rural Radio Network, New Palestine, IN) and editor of Rural Radio Network, New Palestine, IN
    Format:
    Journal article
    Publication Date:
    1988
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03016
    Journal Title:
    Agri Marketing
    Journal Title Details:
    26(6) : 48-51
    Notes:
    James F. Evans Collection; Hays

    389. Broadcasting: delivering results

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Armstrong, Max (author), Vail, Mark (author), Day, Don (author), and Cassidy, Tom (author)
    Format:
    Journal article
    Publication Date:
    2009-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29098
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(3) : 68-71
    Notes:
    Four rural broadcasters share their thoughts on what's up and what's new.

    392. Building a marketing info system : all it takes is 10 straightforward steps to achieve success

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Book, Joel (author / President, Book & Co., Beloit, WI)
    Format:
    Journal article
    Publication Date:
    1991-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 86 Document Number: C05609
    Journal Title:
    Agri Marketing
    Journal Title Details:
    29 (6) : 46-54
    Notes:
    James F. Evans Collection

    393. Building a successful dealership

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kanicki, Dave (author)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28271
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(7) : 40-42
    Notes:
    Posted at http://www.agrimarketingdigital.com/, Features an award-winning equipment dealer that serves the rural lifestyle market.

    395. Building brands from the barn up: Heritage Acres finds success in local approach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Barb Baylor (author)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19071
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(10) : 34-39
    Notes:
    Features marketing communications strategy of the Ozark Mountain Pork Cooperative in Missouri to build their Heritage Acres brand.

    397. Building common ground

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fraley, Robb (author)
    Format:
    Commentary
    Publication Date:
    2014-09
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05720
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(7) : 54
    Notes:
    Question-answer format for insights from the chief technology officer of Monsanto.

    400. Building successful partnerships

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kovac, Pete (author)
    Format:
    Journal article
    Publication Date:
    2007-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26334
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(7) : 60
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=46305, Examines agri-marketing applications of vehicular promotions.