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    Start Over Journal Title Agri Marketing

    102. Women leading ag agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    VonderHaar, Tina (author), Burgy, Beth (author), Tessmann, Marcy (author), Duff, Mary Jane (author), Ries, Rhonda (author), Steever, Sara (author), Martin, Diane (author), Cleaver, Leigh Ann (author), and Adams, Lisa A. (author)
    Format:
    Journal article
    Publication Date:
    2016-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07078
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(4) : 24-26, 28
    Notes:
    Features presidents/principals of nine marketing communications agencies that serve agricultural clients.

    109. Utilizing digital media in agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Landry, Lesley (author), Carlson, Wayne (author), Johnson, Michele (author), Harding, Shawn (author), Stewart, Janine (author), and Steever, Sara (author)
    Format:
    Journal article
    Publication Date:
    2016-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06564
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(1) : 18-20

    124. Offering value to the customer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    DeMers, Mary Streett (author), Findley, Kim (author), and Scholz, Christy (author)
    Format:
    Journal article
    Publication Date:
    2015-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06136
    Journal Title:
    Agri Marketing
    Journal Title Details:
    53(5) : 24-25
    Notes:
    Focus on premiums and incentives.

    129. What's new in the agency business?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Young, Jeff (author), Burgy, Beth (author), Fleck, Laurie (author), Perrin, Mark (author), Oliver, Tim (author), Steever, Sara (author), Martin, Diane (author), and Hansen, Dave (author)
    Format:
    Journal article
    Publication Date:
    2015-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06160
    Journal Title:
    Agri Marketing
    Journal Title Details:
    53(4) : 23-24, 26-27, 28
    Notes:
    Leaders of U.S. advertising agencies that specialize in serving agricultural clients report on trends in their field.

    131. From the field with the NAFB [National Association of Farm Broadcasting] officers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Littlefield, Susan (author), Winnekins, Brian (author), and St. James, Tony (author)
    Format:
    Journal article
    Publication Date:
    2015-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05905
    Journal Title:
    Agri Marketing
    Journal Title Details:
    53(3) : 62-63
    Notes:
    Focus on Agricultural and Rural Broadcasting

    133. New agricultural networks launched

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cooper, Gary (author) and Root, Ken (author)
    Format:
    Journal article
    Publication Date:
    2015-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05904
    Journal Title:
    Agri Marketing
    Journal Title Details:
    53(3) : 59-60
    Notes:
    Focus on agricultural and rural broadcasting. Features the AGNET West Radio Network and the Iowa Agribusiness Radio Network.

    137. Farmers: original breakfast champs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Benkstein, K. (author)
    Format:
    Journal article
    Publication Date:
    2014-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04671
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(9) : 34-35
    Notes:
    Case report of an advertising campaign by Farm Credit Services of America, "Agriculture Works Here."

    143. Building common ground

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fraley, Robb (author)
    Format:
    Commentary
    Publication Date:
    2014-09
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05720
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(7) : 54
    Notes:
    Question-answer format for insights from the chief technology officer of Monsanto.

    149. Comparing B2B and agri-marketers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Semler, Jack (author)
    Format:
    Journal article
    Publication Date:
    2014-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02926
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(5) : 25
    Notes:
    Report of research comparing use and evaluation of media by agri-marketers and business-to-business marketers. Results show significant differences.

    153. Continuing to grow

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rathai, Kenna (author)
    Format:
    Journal article
    Publication Date:
    2014-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02658
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(4) : 49-50, 52, 54
    Notes:
    Features the 2014 National Agri-Marketing Association Marketer of the Year.

    154. Largest communications agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2014-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02657
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(4) : 30, 33-34, 36, 38, 40-41
    Notes:
    Annual listing of the largest communications agencies whose clients sell products and services within the agricultural industry and/or the rural lifestyle market.

    155. What's new in the agency business?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dawes, Glenn (author), Young, Jeff (author), Broadhead, Dean (author), Tessmann, Marcy (author), McClelland, Rob (author), Oliver, Tim (author), Guse, Greg (author), Boyer, Robert (author), and Martin, Diane (author)
    Format:
    Journal article
    Publication Date:
    2014-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02656
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(4) : 23-24, 26, 28

    156. Highlights from the field

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adkison, Janet (author), Littlefield, Susan (author), Winnekins, Brian (author), Cunningham, Gale (author), Heemstra, Jody (author), and St. James, Tony (author)
    Format:
    Journal article
    Publication Date:
    2014-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02687
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(3) : 56, 58, 60-62
    Notes:
    Reports from farm broadcasters throughout the nation about their activities and approaches.

    176. Rural lifestyle market update: Updates from the media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Welch, Bryan (author), Riessen, Josh (author), and Howard, Bill (author)
    Format:
    Journal article
    Publication Date:
    2013-09
    Published:
    USA: Henderson Communications L.L.C., St. Louis, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02025
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(7) : 34-35

    177. Agri-marketers go to Washington

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wyant, Sara (author / Agri-Pulse Communications), DiBacco, Tom (author / Broadhead), Smith, Lisa (author / FLM+), Caskey, Neil (author / Osborn Barr), and Tiahrt, Todd (author / Paulsen Marketing)
    Format:
    Journal article
    Publication Date:
    2013-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01908
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(6) : 40, 42-43

    181. Updates from ag comm leaders

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Custer, Steve (author / Agri-Council of American Business Media), Bedord, Laurie (author / American Agricultural Editors' Association), and LaScala, Kathy (author / Livestock Publications Council)
    Format:
    Journal article
    Publication Date:
    2013-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01905
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(6) : 24-26

    184. Don't be a robot

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Childres, Kristyn (author / Purdue University)
    Format:
    Commentary
    Publication Date:
    2013-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01545
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(4) : 19
    Notes:
    Tips for planning an "elevator pitch."

    190. What's new in the agency business?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Martin, Diane (author), Nickerson, Greg (author), Levitt, Katie (author), Reierson, Roger (author), VonderHaar, Tina (author), Tessman, Marcy (author), McClelland, Rob (author), Henderson, Kerry (author), and Jarvis, John (author)
    Format:
    Article
    Publication Date:
    2013-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01546
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(4) : 25-26. 28, 30

    193. Closing the sale

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, Scott (author), Downey, David (author), Jackson, Mike (author), and Downey, Laura (author)
    Format:
    journal articles
    Publication Date:
    2013-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01386
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(3) : 64
    Notes:
    Excerpt from a book, ProSelling: a professional approach to selling in agriculture and other industries, by the authors.

    194. Risky business: responding to pink slime

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Holland, Jacquie (author) and McKendree, Melissa (author)
    Format:
    journal articles
    Publication Date:
    2013-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01383
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(3) : 22
    Notes:
    Authors examine risks facing retail food suppliers at the recent media coverage involving lean finely textured beef (reported commonly as pink slime).

    196. Updates from ag/rural broadcasters

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Oppold, Mark (author), Adkison, Janet (author), Littlefield, Susan (author), Bauer, Kyle (author), Cunningham, Gale (author), and Winnekins, Brian (author)
    Format:
    journal articles
    Publication Date:
    2013-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01385
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(3) : 58, 60-62

    197. Rural lifestyle consumer: updates on this dynamic market

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nickerson, Greg (author), Opperman, Mike (author), Turley, Michael (author), Smit, Krystil (author), and Johnson, Steve (author)
    Format:
    Commentary
    Publication Date:
    2013-03
    Published:
    USA: Henderson Communications, Chesterfield, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01275
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(2) : 18, 20, 22-23

    198. Latest in ag-oriented tv

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Armstrong, Max (author / This Week in Agribusiness), Conrady, Brian (author / Farm Journal Media), Blades, Curt (author / Successful Farming), and Chase, Sarah (author / Rural Media Group)
    Format:
    journal articles
    Publication Date:
    2013
    Published:
    USA: Henderson Communications, Chesterfield, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00889
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(1) : 18, 20, 22

    199. Marketers update on electronic media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thompson, Boyce (author / AgWeb.com), Whittinghill, Chris (author / DTN/The Progressive Farmer), Dyer, Graham (author / Farms.com), Vanderwert, Anita (author / 5menterprises), Schimek, Rosemary (author / Farm Progress), Hurtgen, Patti (author / Hoard's Dairyman), and Randall,Roger (author / Penton Agricultural Group)
    Format:
    journal articles
    Publication Date:
    2013
    Published:
    USA: Henderson Communications, Chesterfield, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00891
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(1) : 28, 30, 32-33