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    Start Over Subject Term participation Subject Term trends Journal Title Agri Marketing

    1. Spinning more plates : how to be an effective district manager

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Dept of Agricultural Economics, Purdue University) and Dept of Agricultural Economics, Purdue University
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00884
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(1) : 20-21
    Notes:
    AgComm Teaching

    2. The future of experiential marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Camma, David (author)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D12083
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58 : 19-22
    Notes:
    Via print subscription., Digital experience director of Osborn Barr Paramore (ABP) describes some marketing steps taken, "bringing our digital experience and experiential teams together to create new activations that work across channels." Examples included a NASCAR race experience for DEKALB at Kansas Speedway and a geodesic dome activation at Farm Progress Show 2019 for Nutrien Ag Solutions.