1. Product innovation drives this company's success Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Henderson, Lynn (author) Format: Journal article Publication Date: 2007 Published: USA Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25469 Journal Title: Agri Marketing Journal Title Details: 45(1) : 54-55, 57 Notes: Posted at http://www.agrimarketing.com/show_story.php?id=44196, Case report about marketing strategies of Great Plains Manufacturing, Inc., Salina, Kansas.