Raises eight questions for ACE members: " 1) Are we glorified clerks or are we scientists? 2) What are desirable forms of publication and information materials? Scientists are demanding longer bulletins. The public is calling for shorter. 3) What should be the professional training of men and women to become agricultural and home editors? One school suggests that all that is needed in our fields is a certain facility -- we are engaged in a science -- home scientists measure success by acceptance in AP and UP. 4) Is there opportunity for research in the field of farm and home editing? 5) What is to be the future of agriculture and what leadership will the college of agriculture, the experiment stations, and the USDA be called upon to give? Together with our institutions, we must begin long-time planning. 6) What place has and will the radio have in carrying to the people the results of research? 7) How shall we measure results in our field? 8) What are we going to do about it?"
Feels that experiment station literature is losing ground in the scientific world. "..scientists generally are not looking to the experiment station bulletin for important contributions to science." Suggests that the station editor can help maintain high scientific standards, as well as high editorial standards. "Briefly, then, believing that the chief function of an experiment station is to experiment and that the chief purpose of its publications is to describe the experiments and announce the results rather than to persuade people to adopt new and supposedly better practices, we are striving to raise the standards of our technical publications addressed to the scientist, whether he is primarily interested in agricultural research or not, and to make the publications addressed to our farmers technically sound and practically worth while."
