Format: Speech / Subject Term: audience analysis and commodity promotion

Start Over Format Speech Subject Term audience analysis Subject Term commodity promotion

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Will, Lester J. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:: Speech
Publication Date:: 1954-10-19
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36884
Notes:: Agricultural Publishers Association Records, Series No. 8/3/80, Box 18, Delivered at the APA annual meeting, Chicago, Illinois, October 19, 1954. 5 pages., Emphasizes the role of consumer research in guiding communications efforts.

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