Online via subscription. 5 pages., Article summarizes results of a survey among farmers and consumers conducted by Aimpoint Research for The Packer. Findings showed that growers believe they best understand sustainability while believing that very few if any food retailers and consumers completely understand it. Nearly two-thirds of surveyed consumers said they believed sustainability efforts from the food industry are a response to their demands rather than industry driven by industry while two-thirds of growers said they believe sustainability efforts are industry driven. Report also compared beliefs by growers and consumers about where they get sustainability information.
USA: College of Agricultural, Consumer and Environmental Sciences, University of Illinois at Urbana-Champaign.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12123
Notes:
Via online research summary. 4 pages., Summary of a research project among rural and urban residents in the Upper Sangamon River Watershed in central Illinois to learn how much people care about local water quality, fish populations, and algae blooms, and how much they care about meeting Environmental Protection Agency targets which benefit the Gulf of Mexico. Responses indicated that rural and urban residents value efforts to reduce watershed pollution and are willing to pay for environmental improvements.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: D10690
Notes:
Claude W. Gifford Collection. PACER Project., Claude W. Gifford Collection. 15 pages., Preliminary results of this national survey research study for the Office of Communication, U.S. Department of Agriculture. Awaiting statistical analysis. Findings are from the National Opinion Research Center survey for PACER.
