Online from UI Library subscription., Reports a case study of efforts to control an infestation of water hyacinth in Lake Tana, largest lake in Ethiopia. Findings revealed that participatory communication was equated to a public relations activity of organizing campaigns with the local people urged to participate by providing labour contribution of harvesting and collecting the weed from the lake. The communication approach was found to be a one-way, top-down approach which does not facilitate a horizontal dialogue among stakeholders.
Garcia, Claude A. (author), Sasvilaakso, Sini (author), Verburg, Rene W. (author), Gutierrez, Victoria (author), Wilson, Sarah J. (author), Krug, Cornelia B. (author), Sassen, Marieke (author), Robinson, Brian E. (author), Moersberger, Hannah (author), Naimi, Babak (author), Rhemtulia, Jeanine M. (author), Dessard, Helene (author), Gond, Valery (author), Vermeulen, Cedric (author), Trolliet, Franck (author), Oszwald, Johan (author), Quetier, Fabien (author), Pietsch, Stephan A. (author), Bastin, Jean-Francois (author), Dray, Anne (author), Araujo, Miguel (author), Ghazoul, Jaboury (author), and Waeber, Patrick O. (author)
Format:
Journal article
Publication Date:
2020
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11697
12 pages., Authors note no clear evidence that global efforts against forest loss, fragmentation,and degradation of land use are working. As key reason, they point to apparent ineffectiveness in involving all stakeholders involved. "Forest transitions are social and behavioral before they are ecological. Decision makers need to integrate better representations of people's agency in their mental models. ... Games can help decision makers in all of these tasks."