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    Start Over Format Journal article Subject Term fertilizer promotion Subject Term sales methods

    2. Promotions for a "nontraditional" product

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nafziger, Emerson D. (author)
    Format:
    Journal article
    Publication Date:
    2006-03-24
    Published:
    USA: Crop Sciences Department, University of Illinois, Urbana.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23851
    Journal Title:
    Bulletin
    Journal Title Details:
    No. 1 Article 9
    Notes:
    Reviewed 3/27/2006 at http://www.ipm.uiuc.edu/bulletin/print.php?id=448, University agronomist provides context regarding a micronutrient marketer's sales campaign that includes reference to favorable yield results in University of Illinois trials. Reports a lack of complete information provided in promotion efforts.