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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Witt, Clara J. (author) and Malone, Joseph L. (author)
Format:
Journal article
Publication Date:
2005-03
Published:
Laos
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 150 Document Number: C24245
Journal Title:
Lancet
Journal Title Details:
5(3) : 143-145
Notes:
Retrieved June 15, 2006, Describes communications challenges at the village level and the special usefulness of photographs showing affected chickens.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Jensen, J. (author), Miller, R.L. (author), and Israelsen, C. (author)
Format:
Journal article
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30701
Journal Title:
Journal of Agricultural Safety and Health
Journal Title Details:
14(3) : 273-282
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Chimmiri, Nagesh (author), Tudor, Kerry W. (author), and Spaulding, Aslihan D. (author)
Format:
Journal article
Publication Date:
2006
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: C25618
Journal Title:
AgBioForum
Journal Title Details:
9(3) : 152-165
Notes:
Retrieved January 18, 2007
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Raes, Ashley Marie (author), Presley, DeAnn Ricks (author), Hettiarachchi, Ganga M. (author), and Thien, Stephen J. (author)
Format:
Journal article
Publication Date:
2013-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06091
Journal Title:
Journal of Extension
Journal Title Details:
51(1) : 1FEA10
Notes:
11 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Takeuchi, Masami T. (author)
Format:
Journal article
Publication Date:
2006-07
Published:
Thailand
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: C24508
Journal Title:
Emerging Infectious Diseases
Journal Title Details:
12(7) : 1172-1173
Notes:
Retrieved June 20, 2006
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Christen, Cindy T. (author) and Fretsch, Robert J. (author)
Format:
Journal article
Publication Date:
2008
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30478
Journal Title:
Journal of Applied Communications
Journal Title Details:
92(1-2)
Notes:
Via online issue. 12 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Findlay, H. J. (author), Morris, C. E. (author), Oben, M. (author), Zabawa, R. (author), and Tuskegee University, Alabama, USA
Format:
Journal article
Publication Date:
1993
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C08946
Journal Title:
Journal of Extension
Journal Title Details:
31 (Spring 1993) : 22-23
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Damalas, Christos A. (author), Lithourgidis, Anastosios S. (author), and Eleftherohorinos, Ilias G. (author)
Format:
Journal article
Publication Date:
2009
Published:
Greece
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37246
Journal Title:
Journal of Sustainable Agriculture
Journal Title Details:
33 : 85-95
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Kher, S. K. (author)
Format:
Journal article
Publication Date:
1991
Published:
India: Division of Agricultural Extension, Indian Society of Extension Education, New Delhi, India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 129 Document Number: C19335
Journal Title:
Indian Journal of Extension Education
Journal Title Details:
27 (1-2) : 121-126
Notes:
Burton Swanson Collection, January-June 1991
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Szabo, Dorottya (author) and Juhasz, Aniko (author)
Format:
Journal article
Publication Date:
2015
Published:
Hungary
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10922
Journal Title:
Studies in Agricultural Economics
Journal Title Details:
117 : 111-118
Notes:
In recent years, there has been a rapid growth in new type, direct and short supply chains (SSC) Hungary, and the markets have proved to be globalisation-resilient, keeping their market share from sales of fast-moving consumer goods. We conducted a consumer and producer survey to identify the most important expectations and experiences about markets in Hungary. We applied a service quality model (SERVQUAL) to measure the consumers’ and producers’ opinions and satisfaction of Hungarian markets. A warning result of our study is that vendors estimate their level of service above that of the consumers’ experiences which means that, in spite of the direct communication, they do not have an accurate understanding of their customers’ requirements. Our surveys also showed that there is a substantial deficiency between the services expected and experienced at markets in all dimensions (environment, service, convenience and produce) that influence the choice of retail channel. The most important dimension proved to be produce quality which should thus remain in the focus of market developments. In recent years, new trends in urban local food movements have started to emerge in Hungary which could not be detected at the time of our survey (2012). Thus we intend to extend our survey in the future to see whether these new local-alternative food movements have formed a new consumer segment for farmers’ markets in Hungary, and in what way should the market vendors modify their services to be able to ride this new trend.