Summarizes a presentation by Alice Blinn, associate editor of Ladies Home Journal, at the recent AAACE conference, Cornell University, Ithaca, New York. Cites advice from Professor Burrit, director of extension in New York during her early days: "Give people 85 percent of what they want and not more than 15 percent of what you think they should have." (p. 3)
INTERPAKS, Reviews how the agricultural extension agent has dealt with the process of technology transfer and the categories of farmers affected by the diffusion process. Discusses CIMMYT's model of grouping rural populations into homogenous target categories to develop appropriate technologies and the influence it has had on the process of technology development. Points out that strategies intended to assist small farmers depend as much on the creation of appropriate opportunities as on the creation of appropriate technologies.
Harrell, V. (author), Hurt, C. (author), Kirby, D. (author), and Hurt: Purdue University, Agricultural Economics Department; Harrell: County Extension Director and Agricultural Agent, Wabash County, IN; Kirby: County Extension Director and Agricultural Agent, Pulaski County, IN
Format:
Journal article
Publication Date:
1986
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 63 Document Number: C02218
