Reisner, Ann (author / Assistant Professor of Agriculture, Department of Agriculture, University of Illinois at Urbana-Champaign) and Assistant Professor of Agriculture, Department of Agriculture, University of Illinois at Urbana-Champaign
Format:
Journal article
Publication Date:
1990
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04138
Raises eight questions for ACE members: " 1) Are we glorified clerks or are we scientists? 2) What are desirable forms of publication and information materials? Scientists are demanding longer bulletins. The public is calling for shorter. 3) What should be the professional training of men and women to become agricultural and home editors? One school suggests that all that is needed in our fields is a certain facility -- we are engaged in a science -- home scientists measure success by acceptance in AP and UP. 4) Is there opportunity for research in the field of farm and home editing? 5) What is to be the future of agriculture and what leadership will the college of agriculture, the experiment stations, and the USDA be called upon to give? Together with our institutions, we must begin long-time planning. 6) What place has and will the radio have in carrying to the people the results of research? 7) How shall we measure results in our field? 8) What are we going to do about it?"
Abstract posted at http://www.aceweb.org/jac/v90n2/902-2.htm, Describes an agricultural communications student exchange program involving the University of Guelph (Canada) and University of Florida.
Describes the first agricultural journalism course offered at the University of Illinois. It was taught during second semester 1907, featuring agricultural editors as guest lecturers. "The demand for trained workers in this line is considerable and the managers of agricultural journals assert that the average student from college is of little value in a newspaper office. This is largely due to the fact that he has had absolutely no instruction in work of this kind. Very naturally, he is all at sea when he accepts a position on an agricultural paper."
