Format: Journal article / Publication Year: 1986 / Subject Term: advertising and attitudes

Start Over Format Journal article Publication Year 1986 Subject Term advertising Subject Term attitudes

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Batra, Rajeev (author), Ray, Michael L. (author), and Batra: Assistant Professor, Graduate School of Business, Columbia University, New York; Ray: Professor of Marketing and Communication, Graduate School of Business, Stanford University, Stanford, CA
Format:: Journal article
Publication Date:: 1986-09
Published:: USA: Pasadena, CA : The Journal
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 85 Document Number: C05513
Journal Title:: Journal of Consumer Research
Journal Title Details:: 13 (2) : 234-249.
Notes:: AGRICOLA IND 87002887

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1986
Published:: USA: National Live Stock and Meat Board, Chicago, IL
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08250
Journal Title:: Meat Board Reports
Journal Title Details:: March 1986 : 1, 6
Notes:: Evans, AgComm teaching

Bibleaves