14 pages, We explored ways in which the COVID-19 pandemic has affected those who work in the agriculture industry in Hawai'i. Although economic hardship seems to be the obvious consequence, changes to the logistical and daily routines in the home also emerged as major impacts, and psychological effects may be even more distressing. Those who work in agriculture are an essential component of the agricultural and human ecologies to which land-grant universities are connected. Our findings provide valuable insights as to how Extension professionals across the United States may assist agricultural producers and farm families in their own communities at this time.
9 pages, Social media has been recognized as a powerful tool supporting communication of many topics in the agriculture industry. We explored the use of social media platforms among farmers market managers and specialty crop growers in Illinois through an online survey. Facebook, Instagram, and Twitter were platforms used by the majority of respondents. We found that social media was used primarily for communicating with consumers for marketing purposes. We identified major training needs of farmers market stakeholders related to using social media to promote business and convey food safety information.
9 pages, Social media has been recognized as a powerful tool supporting communication of many topics in the agriculture industry. We explored the use of social media platforms among farmers market managers and specialty crop growers in Illinois through an online survey. Facebook, Instagram, and Twitter were platforms used by the majority of respondents. We found that social media was used primarily for communicating with consumers for marketing purposes. We identified major training needs of farmers market stakeholders related to using social media to promote business and convey food safety information.