4 pages., Via online., "The chief ethical fear for the past 99 years of agricultural journalism has been that one of our number would cuddle up closer to advertisers than others of us, and reap unethical benefits of that. The chief charge of every Ethics Committee [of AAEA] has been to protect our collective readers from any hoodwinking that would come from such collusion. As I look toward that 100th year, I wonder who needs protecting from whom." Examines pressures on agricultural journalists in the wake of divided audience perspectives about the role of agricultural media in covering contentious political issues
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 49 Document Number: D10716
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, 2 pages., Author's thoughts as editorial director of Farm Journal magazine. 1 page draft.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 67 Document Number: D10746
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection. 2 pages., Author's tribute at the passing of his former associate, Carroll P. Streeter, editor of Farm Journal magazine from 1955-1969.
Online from publisher. 1 page., Memories of a 32-year member of AAEA, including eight years as executive secretary-treasurer and recipient of the 2010 AAEA Meritorious Service Award.
Posted at http://www.southeastfarmpress.com, Via online issue. 1 page., Intern at this farm journal writes about his discovery that ag sources of information are understanding.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28821
Notes:
Via Agmates online. 3 pages., Author and follow-up commentators respond to criticism of the Queensland Country Life periodical by ABC Media Watch for "churning out press releases as if they were real journalism."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28822
Notes:
Via "Media Watch" online. 5 pages., "Media Watch" commentator criticizes Queensland Country Life farm paper for "non-journalism" - printing news releases as if they were reported stories. Shows examples.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C35782
Notes:
"The Farm Journalist"series via online. 3 pages., Examines problems facing the agricultural press and the publishers, editors and journalists working in it.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35787
Notes:
"The Farm Journalist"series via online. 2 pages., Author suggests to agricultural journalists that "what you have yet to discover out there to work with could prove to be a most rewarding time in your entire career." "What you have learned in ag journalism is also what you need to succeed 'out there' and - what you learn 'out there' may be highly useful in improving what you are doing now."
