Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11738
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2 pages, Online via Agri.Marketing. 2 pages., "Kansas Agri-Women is now replacing familiar signs on highways that aim to connect producers and consumers."
Available online at www.centmapress.org, Findings of a word association task revealed that most participants associated cows, rural areas, and traditional production systems with the cue dairy farms. While purchasing their products, they paid the most attention to attributes such as health and hygiene, indicating that they pay the most attention to product quality and not production quality. Yet more than half indicated that modern production systems contradict their norms and values. Authors concluded that the current modernization efforts in Colombia do not fit to the specific culture of the country.
2 pages., Summary of results from a survey among British citizens inviting attitudes toward food and farming. First such research effort by the British Guild of Agricultural Journalists.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20219
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Posted on: <a href="http://www.ruralreality.org/ruralreality">www.ruralreality.org</a>, Rural Realities, a coalition organized by friends of the Amish Community in Lancaster County, Pennsylvania
