Moyo, Rachel (author), Salawu, Abiodun (author), and Department of Communication, North West University, Private Bag X2046, Mafikeng, 2735, South Africa
Format:
Online journal article
Publication Date:
2019-02
Published:
South Africa: Elsevier
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10129
7 pages., Via online journal., This study is a quantitative survey of communication media preferred by smallholder farmers resettled under the Fast Track Land Reform Programme (FTLRP) in the Gweru district of Zimbabwe. Data were gathered using a questionnaire and simple random sampling. Communication is integral to agricultural development, particularly so in the context of the FTLRP characterized by a dearth of information, education and training, ensued by the discriminatory command agriculture (Murisa and Chikweche, 2015). Farmers' preferences of communicationmedia in receiving agricultural innovations should be prioritised to improve agricultural communication andsubsequently, productivity, which is dire in Zimbabwe in the light of the continuing food insecurity. Thefindingsindicated that farmers prefer media that are stimulating and engaging such as television and demonstrations;convenient such as mobile phones and detailed such as books probably because the majority of them do not have training in agriculture. Demographic variables of age-group and education were found to be associated with communication preferences of some media. The study has implications for agricultural communication media policy. Beyond prioritization of farmers’preferences, a model of a multi-media approach to agricultural communication has been developed, that could widen communication reach if implemented.
International: Technical Centre for Agricultural and Rural Cooperation, ACP-EU, Wageningen, The Netherlands
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11614
Notes:
3 pages., Online from publisher., Author addresses "large gap between African extension services ... and the number of farmers being reached." ... "Africa's existing mobile network (currently the second biggest mobile market in the world) could be better utilised to bridge this gap and provide mobile-based agricultural information, advice and support to smallholder farmers."
9 pages., via online journal., This study assessed the effectiveness of extension communication methods used in disseminating information to farmers in Ogbomoso Agricultural zone of Oyo State. Multi-stage sampling procedure was used to select 120 respondents. Data were analysed using frequency, percentage, standard deviation, mean, median and mode statistics. The findings show that the extension communication methods used for farmers were farm visit (89.2%) and home visit (78.5%), contact farmers (73.3%) and method demonstration (51.7%). Contact farmers, farm visits and home visit were the most frequently used communication strategies by extension agencies while farm visit (x=1.57) was the most preferred extension method to receive information and technologies and respondents perceived the extension communication methods used to be moderately effective. The study recommends that extension officers should consider the use of communication methods preferred by the farmers to communicate information to them.
16 pages, Agricultural extension is one of the essential services that are offered by the South African Department of Agriculture, Land Reform, and Rural Development (DALRRD), to facilitate agricultural development in rural communities. The significance of agricultural extension is that it offers new knowledge to farmers and allows space for growth through various interventions such as agrarian transformation and improving livelihoods through the promotion of agriculture as a vehicle for ‘pro-poor’ economic growth. However, there is a concern that extension services are invisible in resource-restricted and previously marginalised rural communities. The study presented in this paper examined farmer’s experiences with extension practitioners and the impact of a lack of extension services on the development of impoverished rural communities. The researchers adopted a qualitative design wherein six focus group discussions were held to gather data from the farmers. Data were analyzed using ATLAS.ti22, a computer-assisted qualitative data analysis software (CAQDAS). Four themes of extension services that have a direct linkage to livelihood development, namely, the impact on rural livelihoods, production challenges, marketability, and economic impact, and the invisibility of extension services, were the central point of discussion.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: oversized box 2 Document Number: D08011
Notes:
John L. Woods Collection
In two folders, Overhead visuals for a presentation about making rural development projects more effective. Development Training and Communication Planning, UNDP Asia and the Pacific Programme, Bangkok, Thailand. 21 overheads.
10 pages, Low agricultural productivity remains one of the main factors influencing poverty and food insecurity among smallholder farmers in many developing countries. Among the key interventions assumed to influence agricultural productivity of smallholders is the provision of agricultural extension services to farmers. Access to agricultural extension however remains low in most developing countries thus slowing down agricultural productivity growth. This study therefore sought to determine the labor productivity effects of agricultural extension in northern Ghana using data from a cross-section of 300 smallholder farm households. The results of a binary probit model indicated that participation in agricultural extension increased with farming experience, farm size, access to irrigation and group membership but decreased with years of formal education and household size. Regression estimates of a labor productivity model revealed a positive and statistically significant relationship between agricultural extension and labor productivity. Also, labor productivity increased with farming experience, household income, access to irrigation, degree of specialization in production and the level of conventional inputs used per man-day of labor but decreased with participation in off-farm work. The authors recommend an increase in agricultural extension coverage to ensure that more farmers are reached with information on modern technologies to enhance their labor productivity. Furthermore, farmers need access to inputs such as seed and fertilizer to improve the productivity of labor.