1 - 7 of 7
Number of results to display per page
Search Results
2. Audiovisual communication handbook
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pett, Dennis W. (author)
- Format:
- Monograph
- Publication Date:
- unknown
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 135 Document Number: C20636
- Notes:
- Burton Swanson Collection, 125 pages
3. Build a better farm equipment show
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- workbook
- Publication Date:
- unknown
- Published:
- USA: North American Farm Show Council
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00320
- Notes:
- 15 pages. n.d.
4. Deere takes ag to consumers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- USA: Henderson Communications L.L.C., Adel, Iowa.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11424
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 58(1) : 36
- Notes:
- Describes an expanded farmers, farming and agriculture presence in the John Deere exhibit at CES, formerly known as the Consumer Electronics Show, "world's largest technology event."
5. Informal Science Engagement via Extension Exhibits: A Pilot Evaluation of Adult State Fairgoers’ Experiences, Attitudes, and Learning at Raising Nebraska
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Loizzo, Jamie (author), Conner, Nathan (author), Cannon, Karen J. (author), Janning, Elizabeth (author), and Rollins, Jeffrey (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10243
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(1)
- Notes:
- 19 pages, via online journal, Science communication and informal science education collide in the context of Extension state fair exhibits for engaging public audiences in critical agricultural and natural resource issues impacting people’s daily lives. A need exists to employ systematic communication and education theory and techniques to effectively deliver scientific information in informal learning spaces. In an effort to apply and expand systematic instructional design thinking and research in informal science learning, this study piloted a touchscreen iPad survey evaluation (n= 93; ages 19-66) of adult state fairgoers’ demographics, experiences, attitudes, and learning during their visit to a 25,000 square-foot facility featuring an Extension museum-quality exhibit at the Nebraska State Fair in 2016. The exhibit included content such as farmers’ and ranchers’ stories, food security, soil quality, and water flow via natural landscapes and irrigation. Survey results included fairgoers’ demographics and backgrounds, as well as insights into favorite exhibit features, attitudes toward agricultural and environmental issues, and exhibit experience and attitude differences between visitors with agricultural backgrounds versus non-agricultural backgrounds. Results showed respondents were predominantly Caucasian with ties to agriculture, preferred physical and electronic engagement pieces of the exhibit compared to static text panels, and expressed slight changes in attitudes about agriculture with larger shifts in attitudes about the role of science in agriculture. Recommendations include systematically developing Extension informal learning efforts and exhibits such as the one in this study by conducting needs assessments and evaluations, as well as expanding exhibit locations, access, and topics to reach more diverse demographics.
6. Introducing the produce artist award series
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nickle, Ashley (author)
- Format:
- Journal article
- Publication Date:
- 2020-07-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11740
- Journal Title:
- Packer
- Notes:
- Online from publication. 1 page., Produce Market Guide magazine invites applicants for a new Produce Artist Award to honor the work of merchandisers bringing seasonality to life in produce departments with large, creative displays that show shoppers which fruits and vegetables are plentiful, delicious and a great value in a given week.
7. Making the most of display contest opportunities
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dey, Brian (author)
- Format:
- Journal article
- Publication Date:
- 2020-08-21
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11749
- Journal Title:
- Produce Market Guide
- Notes:
- Via online issue. 6 pages., Part of a series about how to succeed in produce display contests. This article emphasizes how display contests grow shopping basket size, expose new items to customers, help create an engaging image, build teamwork within the store, generate fun, and allow your community and beyond to see your work. "In the end, it really is all about having fun."