USA: International Food Information Council Foundation, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10554
Notes:
3 pages., Via website, International Food Information Council Foundation., While consumers cite broad aspects like taste, price and familiarity as the top reasons to purchase certain foods, they also crave a deeper understanding of what they are eating. Americans want to learn more about the origins of their food and its entire journey from farm to fork, according to the International Food Information Council (IFIC) Foundation.
Online from publisher. 3 pages., Highlights and cited reactions to a 10-year plan, "New Era for Smarter Food Safety," from the U.S. Food and Drug Administration. Four key elements: tech-enabled traceability, smarter tools and approaches for prevention and outbreak response, new business models (such as e-commerce) and retail food modernization, and food safety culture.