Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11221
Journal Title Details:
page 53-74
Notes:
Also includes discussant remarks in Session II Discussant comments by Robert Agunga at page 75-76, Proceedings of the Agricultural Communicators in Education (ACE): Research Paper Presentations, 25 July 2000, Washington, D.C.
The Research Special Interest Group, Agricultural Communicators in Education (ACE), 25 July 2000, Washington, D.C.
Examines the perceptions of agricultural scientists about the news media and their perceived need for media relations skills. Respondents indicated they might take training in communicating in crisis situations and writing newspaper columns.
