Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 136 Document Number: D11421
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8 pages., Online from organization website., Five core principles and 10 additional guidelines for meeting the highest ethical standards of professional practice.
23 pages., Online via open access., How is bilateral development cooperation communicated about in the news? How does a donor agency communicate for and about development? And what are the links between one and the other? This article focuses on a 2016 expose reported on Swedish public television about alleged corruption in aid to Zambia, reflecting failure of both donor and recipient. Authors focus on the news media as mediator of the donor's communication with its tax-paying audiences and demonstrated potentials of an integrated conceptual approach to communication for and about development. Findings reveal greater media coverage of financial accountability than on doing good for Zambian citizens.
"It is not the job of an ag news broadcaster or agricultural journalist to be an 'advocate'." ..."covering all sides of a story is a responsibility for any reporter."
"emerging data suggest that, in some circumstances, the media reporting of science is surprisingly accurate and portrays a message created by the scientific community. As such, there are reasons to believe that the hyping of research might be part of a more systemic problem associated with the increasingly commercial nature of the research environment."
