Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27734
Notes:
Available in CD and print formats., Abstracts of six papers presented to the Research Special Interest Group at the annual meeting of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences, in Traverse City, Michigan, June 10, 2008. 10 pages., Titles: Genetically modified crops in developing countries: a meta-analysis of mass media coverage, public knowledge and attitudes; Conversations with gatekeepers: an exploratory study of agricultural publication editors' decisions to publish risk coverage; Branding the land-grant university: agricultural producers' and community leaders' awareness of the tripartite mission; Student publication's' place in agricultural communication curriculum; A content analysis of food safety measures on television's Food Network; and Food tube: online coverage of food safety.
4 pages., Via online., "The chief ethical fear for the past 99 years of agricultural journalism has been that one of our number would cuddle up closer to advertisers than others of us, and reap unethical benefits of that. The chief charge of every Ethics Committee [of AAEA] has been to protect our collective readers from any hoodwinking that would come from such collusion. As I look toward that 100th year, I wonder who needs protecting from whom." Examines pressures on agricultural journalists in the wake of divided audience perspectives about the role of agricultural media in covering contentious political issues
Abstract of a presentation at Safety 2012, the 11th World Conference on Injury Prevention and Safety Promotion, Wellington, New Zealand, October 1-4, 2012.
