"Meredith's primary legacy was in the field of journalism, where he gave force to a publishing concept now called 'Service Journalism.' Meredith was aware of publishing trends, but he never strayed from the success formula that he discovered: Service."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: D11604
Notes:
2 pages., Online open access to abstract of author's thesis for a Master of Science degree in journalism, Ohio University, Athens., Author used quantitative content analysis and qualitative textual analysis of selected articles to examine comparative coverage of organic agriculture to consider further the ways mainstream agriculture magazines mayinfluence attitudes and understanding of changes within the industry. Findings suggested that over time the three magazines portrayed organic farming differently and differed in the amount of coverage they devoted to the topic.
