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    Start Over Publication Year 2007 Subject Term magazines Within Last x Years within 25 Years

    1. Celebrity endorsements in U.S. and Thai magazines: a content analysis comparative assessment

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Seitz, Victoria A. (author), Razzouk, Nabil (author), and Eamsobhan, Sudawadee (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11624
    Journal Title:
    Journal of Promotion Management
    Journal Title Details:
    13(3-4) : 383-398
    Notes:
    17 pages., Online via UI e-subscription, Researchers used content analysis to determine the relationship between the use of celebrities and the types of products endorsed in one popular U.S. magazine and two popular Thailand magazines. Results indicated that a significant relationship existed among celebrity endorsers and product types. Product categories involving food, diet, and weight loss were among those in which celebrity endorsers were used most.

    2. Corn South

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Magazine
    Publication Date:
    2007-11
    Published:
    USA: One Grower Publishing
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: B-C; Folder: V1.12.C.072 Document Number: D01819
    Journal Title Details:
    1
    Notes:
    23p, Volume One Number One Collection; John Harvey Collection

    3. Lawn and Garden

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Magazine
    Publication Date:
    2007-01
    Published:
    USA: Lawn and Garden Collector Magazine
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: L-N; Folder: V1.12.L.218 Document Number: D02119
    Journal Title Details:
    1
    Notes:
    38p, three copies, Volume One Number One Collection; John Harvey Collection

    4. Little Green

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Magazine
    Publication Date:
    2007
    Published:
    USA: Hain Publishing Incorporated
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: L-N; Folder: V1.12.L.223 Document Number: D02121
    Journal Title Details:
    1
    Notes:
    15p, Volume One Number One Collection; John Harvey Collection