Urges scientists (described as by nature reductionists) to pay attention to broader environmental health issues revealed in popular literature. Silent Spring (Carson, 1962) cited as an example.
Evans, Jim (author) and Agricultural Communications Program, University of Illinois, Urbana.
Format:
Commentary
Publication Date:
2007-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C26056
Notes:
3 pages, Thoughts offered in response to that question from a professional agricultural journalist. Focus on key appeals, key audiences and some possible means.
"Farmers' lack of market power is the real enemy, so farmers and ranchers must work together to gain bargaining power, because, without it, independent farmers have little hope of survival." Mentions issue of farm organizations, agricultural trade and commodity groups misrepresenting their interests to Congress and policy makers by posing as the family farmer.
Via online access. 7 pages., Examines the elements of an "honest vision for the future with a shared language that accurately describes our world." Size of farm is not the key indicator, the author argues.
Author suggests the role of agricultural editors is not to speak to consumers about the importance of agriculture, but to speak to producers about the importance of consumers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28461
Notes:
7 pages., Deputy editorial page editor of the Richmond (Virginia) Times-Dispatch earns an international award for an editorial, "Government can solve the food crisis, too."
Via online issues. 2 pages., Author alerts readers to a move to "put the mapping for where service is needed in the hands of Connected Nation, a company representing big telecommunications companies."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C28970
Notes:
17 pages., Author's career experiences with particular focus on the relationship between a rural background and an academic career. Shortened adaptation was published in Zachary Michael Jack (ed.), Black earth and ivory tower: new American essays from farm and classroom. University of South Carolina Press, Columbia, pages 259-264. 2005.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29393
Notes:
Via Kitchen Garden Network, Shaw Island, WA. 2 pages., Commentary about the potential value of social media for the "little guy" to take part in discussions aboug farming, food and agriculture. Three responses.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29643
Notes:
3 pages., "In the place of our journalism becoming development journalism in the sense defined above, it has become 'envelope' journalism based on envelopes with press releases reaching newspaper offices."
