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2. 5G is coming: here's what it means
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Weis, Dusty (author / Association of Equipment Manufacturers)
- Format:
- Journal article
- Publication Date:
- 2019-11
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11101
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 57(8) : 30, 32
- Notes:
- 2 pages., Overview of 5G network technology and what it will mean to the agricultural equipment industry.
3. A conversation about food systems change in South Africa
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Malan, Naudé (author)
- Format:
- Journal Article
- Publication Date:
- 2020-10-14
- Published:
- International: Lyson Center for Civic Agriculture and Food Systems
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12053
- Journal Title:
- Journal of Agriculture, Food Systems and Community Development
- Journal Title Details:
- Vol. 10, No. 1 2020
- Notes:
- 14 Pages, iZindaba Zokudla (IZ) is a multistakeholder engagement project that aims to create opportunities for urban agriculture in a sustainable food system in Johannesburg. IZ implements the Farmers’ Lab, a social lab used as a transitional mechanism in a larger transition to sustainability. To move the South African urban food system to an ecologically sound, economically productive, and socially equitable system, significant stakeholder integration is needed, and the iZindaba Zokudla Farmers’ Lab provides that. This reflective essay presents a history of the project (2013 until now) detailing the project’s creation of an ecosystem based on social labs that facilitate innovation in the food system. Emergent entrepreneurs and others use the social labs and their activities, as well as stakeholder engagement in their enterprise development, and these Labs have created opportunities for applied and other research in the university. This has brought innovation and change to agroecological practice in Johannesburg. This reflective essay article situates IZ within the broader evolutionary change in South Africa and considers how conversations about food lead to the creation of sustainable food systems.
4. A pilot qualitative case study of agricultural and natural resources scientists’ twitter usage for engaging public audiences
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Loizzo, Jamie (author), Jones, Catherine (author), and Steffen, Abby (author)
- Format:
- Online journal article
- Publication Date:
- 2019-11
- Published:
- Association for Communication Excellence
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11049
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(4)
- Notes:
- 22 pages., via online journal., Scientists are frequently asked to broadly share their expertise and research with a variety of audiences, beyond typical academic circles in their home disciplines. That could include developing community engagement programs, school outreach, leveraging online social networks, and other activities. The purpose of this study was to examine U.S. agricultural and natural resources (ANR) scientists’ typical science communication channels, their experiences utilizing Twitter for sharing their knowledge, research, and engaging in online public science discussion. Diffusion of Innovations theory and the model of science in-reach versus outreach guided this study. Researchers used a qualitative case study design. Data collection included ANR scientist interviews (n = 8) and application of Internet-based research methods for observing scientists’ Twitter activities. Four themes emerged from the data: 1) academic journals and conferences as scientists’ typical communication channels, yet Extension efforts help to broaden audiences, 2) scientists expected research to be peer-reviewed before public dissemination to combat misinformation and spreading of ‘junk science’, 3) scientists balanced professionalism, personalization, promotion, and Twitter hashtags for engagement, and 4) scientist-identified barriers to using Twitter included lack of time and avoiding heated discussions. Recommendations include revisiting scientists’ job descriptions and expectations for online science engagement. Also, there should be continual development and implementation of science communication training for scientists targeting best Twitter practices, growing followers for outreach beyond academic colleagues and groups, using visuals for online engagement, intentional scheduling for social media, and how to effectively navigate heated online discussions.
5. A positive deviance inquiry on effective communicative practices of rural Indian women entrepreneurs
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Jain, Pallavi (author), Sachdev, Anu (author), Singhal, Arvind (author), Svenkerud, Peer J. (author), and Agarwal, Sakshi (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- India
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11912
- Journal Title:
- Journal of Development Communication
- Journal Title Details:
- 30(1) 10-22
- Notes:
- Online via UI Library electronic subscription., Authors used the Positive Deviance approach to identify the effective communication practices of rural women entrepreneurs in Uttar Pradesh, India, who succeed against overwhelming odds. A variety of participatory processes and liberating structures - improv theater, personal storytelling, discovery and action dialogues, and card-sorting games - were used to identify the highly uncommon practices of these entrepreneurs.
6. A study of the use of information & communication technology in disseminating farm information to farmers in India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Solanki, Surabhi (author) and Verma, Seema (author)
- Format:
- Conference proceedings
- Publication Date:
- 2019-06
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11119
- Notes:
- 8 pages., Proceedings of International Conference on Sustainable Computing in Science, Technology and Management., In any country, agriculture plays important role in the prospect of economy and sustainability. As technology grow day by day so it is necessary for the farmer to know about the technology, innovations and take them into practice, so they make strong themselves in terms of economic and sustainability. In this paper discussed the intensity exposure to information and communication technology and its relationship to the characteristics of farmers at different stages of adoption use of information and communication technology for different farm practices and also know the preferences of farmers regarding the use of Information & Communication Technology (ICT). In the continuation of this process conduct the personal interview to collect personal details of farmers as well as farm information that associate them to know about the adoption of information technology. The data collected through personal interview of farmers have been classified, tabulated and analyzed to know how efficiently and effectively information and communication technology disseminate farm information to the farmer.
7. A study on the usage of mass media information communication technology among the farming community of Mandya District, Karnataka State, India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Devaraj, Dr. (author), Kumar, Stanley Madan (author), Kumari, S. Usha (author), and Machendranath, Dr. (author)
- Format:
- Online journal article
- Publication Date:
- 2019-02-11
- Published:
- Public Knowledge Project
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11141
- Journal Title:
- Qualitative and Quantitative Methods in Libraries
- Journal Title Details:
- 6(3): 423-432
- Notes:
- 10 pages., ISSN 2241-1925, via online journal., Mass-media plays a very important role in bringing about change in the behavior of users by putting across the useful information, which leads to decision making for adoption of innovation. Among the different Mass-media channels radio and television are becoming popular for farm, home, community and entertainment programmes. This paper discusses the Usage of Mass Media Information Communication Technology among the farming community of Mandya District, Karnataka State, India.
8. A survey on deep learning and its impact on agriculture: challenges and opportunities
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Albahar, Marwan (author)
- Format:
- Review
- Publication Date:
- 2023-02-23
- Published:
- Switzerland: MDPI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12827
- Journal Title:
- Journal of Agriculture
- Journal Title Details:
- Vol. 13, Iss. 3
- Notes:
- 22 pages, The objective of this study was to provide a comprehensive overview of the recent advancements in the use of deep learning (DL) in the agricultural sector. The author conducted a review of studies published between 2016 and 2022 to highlight the various applications of DL in agriculture, which include counting fruits, managing water, crop management, soil management, weed detection, seed classification, yield prediction, disease detection, and harvesting. The author found that DL’s ability to learn from large datasets has great promise for the transformation of the agriculture industry, but there are challenges, such as the difficulty of compiling datasets, the cost of computational power, and the shortage of DL experts. The author aimed to address these challenges by presenting his survey as a resource for future research and development regarding the use of DL in agriculture.
9. Actor social networks as knowledge sharing mechanisms in multi-stakeholder processes: a case of coffee innovation platforms of Uganda
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Magala, Damalie Babirye (author), Mangheni, Margaret Nijjingo (author), Miiro, Richard Fred (author), and Makerere University
- Format:
- Online journal article
- Publication Date:
- 2019-06-23
- Published:
- Uganda: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: D10978
- Journal Title:
- The Journal of Agricultural Education and Extension
- Journal Title Details:
- 25(4) : 323-336
- Notes:
- 13 pages, via online journal, Purpose: This study examined knowledge sharing mechanisms in coffee IPs and their effect on actor linkages in four districts of Uganda. Design/methodology/approach: Thirty one respondents from the public and private sector were interviewed using a qualitative approach. Data were analyzed using the Atlas ti qualitative software version 7.5.18 to generate themes for information sources, types and channels. Social network analysis was used to measure the actor centrality positions and influence in the IP network. Findings: Results revealed seven main categories of actors in the Coffee IPs who shared information on coffee inputs, agronomic practices, processing and markets through three main channels. Level of cohesion was less than 10% which had negative implications on the knowledge flow, trust and collaboration among the actors. Influential positions were occupied by the processors and farmer leaders in IPs in the southern districts of Luwero and Rakai, while nursery operators were most influential in IPs of the western districts of Ntungamo and Bushenyi. Weak linkages within the social networks indicated that initiatives of the actors were fragmented, as each actor acted as an individual detached from the platform activities limiting inter-actor knowledge sharing. Practical implications: Innovation intermediaries should focus on integrated systemic and innovative approaches to strengthen actor social linkages for knowledge sharing and better platform performance. Theoretical implications: Actor positions and relationships in innovation networks are critical tenets for fostering knowledge exchange and performance. In an innovation platform, diverse actors are multiple sources for accessing information within a given social and institutional context. Originality/value: The study contributes to existing debate and knowledge on institutional change in agricultural innovation systems.
10. Ag industry game changers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Gale, Mark (author)
- Format:
- Journal article
- Publication Date:
- 2019-11
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11103
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 57(8) : 44
- Notes:
- 1 page., Author describes five technologies with potential to change the future of ag and food industries, all with communications dimensions.