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2. Can anyone hear us? An exploration of echo chambers at a land-grant university
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ruth, Taylor K. (author), Rumble, Joy N. (author), Galindo-Gonzalez, Sebastian (author), Lundy, Lisa K. (author), Carter, Hannah S. (author), Folta, Kevin M. (author), and University of Illinois at Urbana-Champaign The Ohio State University University of Florida Association for Communication Excellence
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 15 Document Number: D10430
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(2)
- Notes:
- 24 pages., Via online journal., Faculty at land-grant universities are expected to engage in some form of Extension, or science communication, as part of the land-grant mission. However, critics have claimed these institutions are out of touch with their stakeholders’ needs and faculty mainly communicate with others in academia. This engagement with a homogenous group reflects the concepts of echo chambers, where people are only exposed to information that aligns with their beliefs and current knowledge and discredit opposing information. An explanatory mixed-methods design was used to understand land-grant faculty’s engagement in echo chambers. A survey was distributed to a census of tenure-track faculty in the University of Florida’s Institute of Food and Agricultural Sciences to understand respondents’ engagement in echo chambers. Follow-up interviews were conducted with 13 of the survey respondents to further explore their audiences and channels used in science communication to understand their engagement in echo chambers. Survey results indicated faculty did not necessarily participate in echo chambers, but they also did not contribute to an open communication network. However, the interviews found participants were interested in reaching new audiences yet struggled to communicate with stakeholders. The participants also reported wanting to find alternative channels to peer reviewed journals to help disseminate their work. The findings from this study indicated faculty contributed to a type of echo chamber, but rather than viewing their stakeholders’ opinions as false, they simply did not hear the opinions. Agricultural communicators should work with land-grant faculty administrators to identify appropriate audiences and channels for science communication.
3. Deliberative mapping of options for tackling climate change: citizens and specialists 'open up' appraisal of geoengineering
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 2016-04
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: D07187
- Journal Title:
- Public Understanding of Science
- Journal Title Details:
- 25(3) : 269-286
4. Experiencing biodiversity as a bridge over the science-society communication gap
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- MEINARD, YVES (author), QUÉTIER, FABIEN (author), and Gereco, Espace Saint-Germain Bâtiment le Saxo, 30 avenue du Général Leclerc Institut für Evolutionsbiologie und Umweltwissenschaften, Universität Zürich Laboratoire d'Ecologie Alpine, UMR 5553 du CNRS, Université Joseph Fourier, BP 53, 38041 Grenoble Cedex 09 Biotope, 22 Boulevard du Maréchal Foch, BP 58
- Format:
- Journal article
- Language:
- English with Spanish / English abstract
- Publication Date:
- 2014-06
- Published:
- USA: Wiley-Blackwell
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08304
- Journal Title:
- Conservation Biology
- Journal Title Details:
- 28 (3): 705-712
5. Exploring Science Communication Effectiveness in the U.S. Federal Government Research Process: A Case Study with the U.S. Livestock Producers’ Antimicrobial Use Research
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Abrams, Katie (author), Bonser, Chelsea (author), and McCord, Amber (author)
- Format:
- Journal Article
- Publication Date:
- 2020-12-01
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12092
- Journal Title:
- Journal for Applied Communications
- Journal Title Details:
- Vol 104, Issue 4
- Notes:
- 20 pgs., Several U.S. federal government agencies collect and disseminate scientific data on a national scale to provide insights for agricultural trade, research, consumer health, and policy. Occasionally, such data have potential to provide insights to advance conversations and actions around critical and controversial issues in the broad agricultural system. Such government studies provide evidence for others to discuss, further interpret, and act upon, but to do so, they must be communicated well. When the research intersects with contentious socio-political issues, successful communication not only depends on tactics, but as this study illuminates, it also depends on relationship quality between research producers, study participants, and end-users. USDA’s Animal and Plant Health Inspection Service (APHIS) conducted first-of-its kind national studies on cattle and swine producers’ use of antimicrobials. The use of antimicrobials in animal agriculture is considered a critical and controversial issue pertaining to antimicrobial resistance. In recognition of the anticipated wide-ranging interests in these studies, APHIS sought to understand stakeholders’ perceptions and experiences of the federal government research process and products with aim of improving their science communication and relations. This study reports on findings from in-depth interviews with 14 stakeholders involved in the antimicrobial use studies to make recommendations for improving communication and relations between the agency and its stakeholders. From this research, we draw implications that are transferrable to numerous types of government science communication efforts within agricultural sectors.
6. Reaching out? Governing weather and climate services (WCS) for farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Vedeld, Trond (author), Hofstad, Hege (author), Mathur, Mihir (author), Büker, Patrick (author), and Stordal, Frode (author)
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D11503
- Journal Title:
- Environmental Science and Policy
- Journal Title Details:
- 104: 208-216
- Notes:
- 9 pages., via online journal., High-quality weather and climate services (WCS) can be critical for communicating knowledge about current and future weather and climate risks for adaptation and disaster risk management in the agricultural sector. This paper investigates the structure and performance of weather and climate services for farmers from a governance perspective. Empirically the paper compares the institutional design and operations of agro-meteorological services in Maharashtra/India and Norway through a ‘most different case study’ approach. The two cases were selected to represent great diversity in location, scale and institutional design. A governance approach based on semi-direct interviews and policy and institutional analysis was combined with local survey data of farmers’ perceptions and use of the services. Despite the fact that the context for the two agromet advisory services was very different from a climate-weather, eco-agriculture and socio-institutional angle, the analysis reveals great similarities in the services structures and critical governance challenges. In both countries the agromet services communicated knowledge that was largely perceived not to be well tailored to farmers’ needs for decisions in specific crops- and farm operations, spatially too coarse to address local issues, and, often unreliable or inaccurate in terms of the quality of data. Farmers did, however, respond positively to specific and locally relevant information on e.g., warnings about high rainfall and spread of pests. Observing such similarities across very diverse contexts enhances the generalization potential, precisely because they evolved under very different circumstances. Similar observations find support in the wider WCS literature. Based on the empirical findings, we propose a more deliberate approach to institutional design of WCS in order to enhance governance performance and co-creation of the services at local, district and national scales. It is suggested that greater participation of farmers and agricultural extension agents in the co-creation of these services is a necessary means of improving the services, supported by the WCS literature. However, we insist that greater participation is only likely to materialize if the deficiencies in institutional design and knowledge quality and relevance are addressed to greater extent than done today. The comparison between the two services shows that Norway can learn from India that a more ambitious scope and multiple forms of communication, including the use of social media/WhatsApp groups, can facilitate greater awareness and interest among farmers in multi-purpose agromet services for multi-way communication. India can learn from Norway that a more integrated and decentralized institutional design can strengthen the network attributes of the services, foster co-creation, and improve participation of both poor and large-scale farmers and extension agents.
7. Reconfiguring the agricultural knowledge system in Switzerland
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Obrist, R. (author), Moschitz, JH. (author), and Home, R. (author)
- Format:
- Journal article abstract
- Language:
- German with English abstract
- Publication Date:
- 2015
- Published:
- Switzerland
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11344
- Journal Title:
- Agrarforschung Schweiz
- Journal Title Details:
- 6(5) : 218-223
- Notes:
- Online from the University of Illinois Online Catalog, using article title search, via Scopus, Results of a workshop prompted a conclusion that "a change is under way in the understanding of the role of stakeholders in science, extension and education, with the latter progressing from mere conveyors of information to facilitators who generate new knowledge jointly with the various actors." ... "There is still a need to shape more clearly the choice of research topics, the efficient and effective performance of the practice-oriented research, the processing of research results, stakeholder discussions, and joint implementation."