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2. Effects of green marketing strategy on firm financial performance. The moderating role of government policy
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Eneizan, Bilal M. (author), Matar, Ali (author), Al-Zawahreh, Abdelghafour (author), Alkhawaldeh, Abdelbaset M. (author), and Eneizan, Odal (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Jordan
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D11658
- Journal Title:
- Business and Economic Horizons
- Journal Title Details:
- 15(2) : 304-324
- Notes:
- 22 pages., Online via AgEconSearch., Researchers explored effects of green marketing mix strategy to overall performance and financial performance of firms using the case of car dealers in Jordan. Findings found promotion among the causes of effects. Government policy was revealed as having a moderating effect on the influence of education and green marketing strategy on the firm overall performance.
3. Farmers’ choice of market channels and producer prices in India: role of transportation and communication networks
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Negi, Digvijay S. (author), Birthal, Pratap S. (author), Roy, Devesh (author), and Khan, Md. Tajuddin (author)
- Format:
- Online journal article
- Publication Date:
- 2018-12
- Published:
- Science Direct
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 12 Document Number: D10419
- Journal Title:
- Food Policy
- Journal Title Details:
- 81(106-121)
- Notes:
- 16 pages., Via online journal., This paper assesses the effect of transportation and communication networks on farmers’ choice of market channels for paddy and wheat, and subsequently on the prices they receive from these channels. It is found that smallholder farmers sell more to informal channels i.e. local traders and input dealers, and typically receive lower prices from them compared to the government-set minimum support prices (MSP). The prices realized from the sales in regulated markets are also less than the MSP despite these being claimed to be more transparent in price discovery. Econometric results show that farmers’ access to transportation and information enables them to obtain better price terms from informal as well as formal channels. The effect of information is relatively stronger, implying that farmers’ access to transportation itself is not sufficient but is effective when combined with provision of market information. Further, our proposition is that despite a positive impact of the improved market access on price realization from informal traders, farmer-trader relations are unlikely to undergo a meaningful change because of the tied transactions involving inputs, credit and outputs.